Telling Your Story
People support organizations and the causes they champion because of an emotional connection. Hope, compassion, guilt, fear and other emotions drive people to tackle the world’s problems — or support others who are working on the front lines.
That’s where stories come in. Facts and figures can be mind-numbing, but a story opens ears, eyes, minds and hearts. In this interactive course, Marilyn will teach you how to:
> Find compelling stories about people your organization is helping.
> Tell great stories.
> Use your stories for maximum effect.
You will leave with tools to build stories that will not only spearhead your fundraising and advocacy efforts, but also strengthen your organization’s culture and reinforce its values.
For more information, contact Marilyn at info@12twelve.me